From the ever-shrinking queues that eventually withered to lone cashiers left to twiddle their thumbs for hours on end, it was clear that Llao llao had lost its novelty. The name change seems nothing more than just a poorly-disguised marketing tactic, a last resort of sorts to boost plummeting sales. Apart from the color scheme, nothing else has changed; neither the toppings (allegedly imported from Italy and Spain) nor the oversized spoon. And the froyo? In terms of taste and texture, it is exactly the same. At least the “limited promotion” strawberry flavor differed somewhat from the usual offerings and left a pleasant aftertaste.

Hopefully, Yolé will deliver on its promises and present a properly revamped concept in due time; one exciting enough to bring back the froyo-loving crowd!