The Matcha Project had recently launched their Matcha soft-serve; they do have a second flavour available as well though it's currently on rotation.
The soft-serve is pretty smooth and rich in flavour; one could easily taste the aroma of the matcha used with its distinct and tastefully bitter flavour though the overall flavour is still pretty manageable without a sharp, lingering aftertaste. Should hit the matcha lovers pretty well. Opted for an additional topping of white chocolate pearls that adds a light hint of sweetness with a crunch.