[Halal] For pretty ordinary-looking cupcakes, Julie's Bakes sure hit the right notes with the little details in their baked goods here. Regardless of flavour, the cupcakes were far from sickly-sweet and toned down to a mild honeyed profile – a testament to endless rounds of recipe-refining, I’m sure.

Even when flavours like Ondeh-Ondeh and Butterscotch Crème Brulee make it very easy for them to stride too far in terms of sweetness, they manage to cleverly cut down on the sweetness. And as a result, they allow one who professes to walking the Earth without a sweet tooth to be able to delight in at least a bite, and hopefully enjoy with rapt.

The red velvet comes in top here. This crimson classic is given a twist in the form of a surprise Nutella ganache centre. Some of the perceived traits of a cloud – fluffy, soft, light, moist – is what you can expect of this flavour. It’s also truly worth mentioning that the cupcakes were not tainted with the discomforting slippery texture of fat. Only they and Fluff Bakery have managed to nail this.

Despite that however, there is only one shortcoming – and that rests in how the flavours are indeed enjoyable in the humblest way, but also that they are too ‘safe’. Hence, taking risks and producing experimental flavours is the remedy. It will get them far, I’m sure. But if they don’t, I will be absolutely fine with having another one of their Red Velvet cupcakes. (7.5/10)